Private label
Your brand, our formulation, our documentation. The fastest route from an idea to a shelf-ready SKU, and where most first-time partners start.

PRIVATE LABEL · WHITE LABEL · CUSTOM FORMULATION
More than 450 formulations across face, hair, body, baby, men's grooming, sun care and hygiene — formulated to the claim set your market allows and filled into the pack you choose.
Certifications
Scope differs by product line — confirmed per SKU at quotation
What we make
Western actives-led formats
Specialist and Ayurvedic lines
Four ways to work with us
Your brand, our formulation, our documentation. The fastest route from an idea to a shelf-ready SKU, and where most first-time partners start.
A proven, market-tested SKU relabelled for you. No development time, no formulation risk, first run in weeks rather than months.
Built to your brief from scratch — a benchmark you want matched, a claim you want to carry, or a profile you want to own.
Material supplied in bulk for your own filling, packing or reformulation line, against your specification.
Commercial terms
Indicative and confirmed per programme at order. Lead times exclude print lead time on custom cartons and labels, which is usually the critical path.
Take it with you
The full personal care catalogue — every face, hair, body, baby, men's, sun, hygiene and Ayurvedic formulation we hold, so your team can shortlist before the first call.
Face wash and cleansers, serums, creams, moisturisers, toners, scrubs, masks, shampoos, conditioners, hair oils, body care, lip care, sun protection, baby care, men's grooming, hygiene, colour cosmetics, pet care and the classical Ayurvedic range.
Frequently asked
Usually, yes. Send the finished product or its INCI list and we will develop toward it — expect two to three sample rounds to sign-off. We will not copy a protected formulation, and an exact match is rarely what a brand actually needs; the texture, the claim and the price point matter more than the molecule list.
The INCI list, compositional and safety data for your Cosmetic Product Safety Report, input to the Product Information File and a CPNP-ready dossier. You or an agent you appoint must be the Responsible Person established in the EU — we supply the evidence that role depends on, not the role itself.
For most formulations, yes, and it is low for this category. Some specialist formats — airless pumps, certain actives, custom moulds — carry higher minimums because of component or batch constraints. We confirm the real number in writing at quotation.
Start here
Send a benchmark, a target price point or the claim you want to carry. You will get a formulation route, an indicative price and the claim wording your label can legally hold.
Dehradun, Uttarakhand 248001, India
Paris · Wellington · Sydney